A scrapbook of thoughts on social web technologies as they pertain to the music industry.
OK, so it might not be for you, but for me it is a massive FAIL. Why? Because no one uses it (at least not the adverage music fan). Twitter is still very much an eairly adopter tool. Normal people are not on it. By and large, people don’t care what you are doing. They don’t want to know you are sound checking a particular song or checking out some half baked band that our on tour with (just like you did every night for the past six weeks).
A marketing tool has to reach the right people. Fro music, Twitter is not it.